Régime des Fleurs

Régime des Fleurs is known for its unique take on luxury fragrance. High-concept perfume collections in vivid packaging draw inspiration from nature, history, and art. Founder Alia Raza began pursuing her passion for perfume after an acclaimed career as a filmmaker and artist whose work explored beauty and fragrance. Régime des Fleurs launched in 2014 and became a cult favorite in the art and fashion worlds, quickly establishing itself as an influential voice in the fragrance industry.